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Contribution

ICTP - Adriatico Guest House - Giambiagi Lecture Hall

Understanding the values, benefits and features of your product

Description

An overview of what values, benefits and features mean in product development, and linking these to the needs of the customer. Competition, entry barriers and market analysis. Group exercise

Organizers

Linsey Clark (Institute of Physics), Joe Niemela (ICTP), Surya Raghu (Advanced Fluidics), Local Organiser: Joseph Niemela

Co-sponsors